Both Kindle and iPad saw a 40% increase in searches in the busy post-Christmas period around Boxing Day and 27 December 2010. Searches for iPads also increased dramatically in the first week of March 2011 when the iPad 2 was launched. However, after the launch of the iPad 2 searches have flattened out and now iPad consistently receives twice as much search volume as the Kindle.
Во время запуска Kindle 3 его искали в 4 раза меньше, чем iPad. А теперь — всего примерно в два. Жирный намёк Apple: гигант, на котором она стоит, ещё шевелится.